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外贸英语函电PDF|Epub|txt|kindle电子书版本网盘下载
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- 王虹,耿伟编著 著
- 出版社: 北京:清华大学出版社
- ISBN:9787302199847
- 出版时间:2009
- 标注页数:231页
- 文件大小:37MB
- 文件页数:244页
- 主题词:对外贸易-英语-电报信函-写作-高等学校-教材
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图书目录
Chapter One Business Letters(商务信函)1
1.1 Introduction1
1.2 Writing Guide2
1.2.1 The Essentials of Business Letter Writing2
1.2.2 The Structure of Business Letters3
1.2.3 The Formats of a Business Letter11
1.2.4 The Format of Envelopes15
1.3 Letters for Example17
1.3.1 Letter One17
1.3.2 Letter Two18
1.3.3 Letter Three19
1.3.4 Letter Four20
1.4 Words and Phrases22
1.5 Notes23
1.6 Useful Expressions27
1.7 Exercises28
Chapter Two Establishing Business Relations(建立业务关系)30
2.1 Introduction30
2.2 Writing Guide31
2.3 Letters for Example32
2.3.1 An Introduction of an Exporter32
2.3.2 A Positive Reply from an Importer34
2.3.3 A Negative Reply from an Importer35
2.3.4 An Introduction of an Importer36
2.3.5 A Reply from an Exporter on Transferring Business Relations37
2.4 Words and Phrases38
2.5 Notes39
2.6 Useful Expressions43
2.7 Exercises46
Chapter Three Enquires(询盘)49
3.1 Introduction49
3.2 Writing Guide50
3.3 Letters for Example50
3.3.1 A First Enquiry and Reply50
3.3.2 General Enquiry and Reply53
3.3.3 Specific Enquiry and Reply55
3.4 Words and Phrases57
3.5 Notes58
3.6 Useful Expressions62
3.7 Exercises64
Chapter Four Offers(发盘)68
4.1 Introduction68
4.2 Writing Guide68
4.3 Letters for Example69
4.3.1 Letter One69
4.3.2 Letter Two70
4.3.3 Letter Three71
4.3.4 Letter Four72
4.3.5 Letter Five73
4.4 Words and Phrases74
4.5 Notes74
4.6 Useful Expressions75
4.7 Exercises77
Chapter Five Counter-offers(还盘)79
5.1 Introduction79
5.2 Writing Guide79
5.3 Letters for Example80
5.3.1 Letter One80
5.3.2 Letter Two81
5.3.3 Letter Three82
5.3.4 Letter Four82
5.4 Words and Phrases83
5.5 Notes84
5.6 Useful Expressions85
5.7 Exercises86
Chapter Six Conclusion of Business(达成业务关系)88
6.1 Introduction88
6.2 Writing Guide88
6.3 Letters for Example89
6.3.1 Letter One89
6.3.2 Letter Two91
6.3.3 Letter Three91
6.3.4 Letter Four92
6.4 Words and Phrases93
6.5 Notes93
6.6 Useful Expressions94
6.7 Exercises96
Chapter Seven Terms of Payment(支付条款)98
7.1 Introduction98
7.1.1 Remittance98
7.1.2 Collection99
7.1.3 Letter of Credit100
7.2 Writing Guide100
7.3 Letters for Example101
7.3.1 Letter One101
7.3.2 Letter Two102
7.3.3 Letter Three103
7.3.4 Letter Four104
7.4 Words and Phrases104
7.5 Notes106
7.6 Useful Expressions108
7.7 Exercises109
Chapter Eight Establishment of L/C and Amendment(信用证的开立与修改)111
8.1 Introduction111
8.2 Writing Guide112
8.3 Letters for Example113
8.3.1 Letter One113
8.3.2 Letter Two113
8.3.3 Letter Three115
8.3.4 Letter Four116
8.3.5 Letter Five117
8.4 Words and Phrases118
8.5 Notes120
8.6 Useful Expressions121
8.7 Exercises123
Chapter Nine Packing and Shipping Mark(包装与唛头)128
9.1 Introduction128
9.1.1 Packing128
9.1.2 Shipping Mark128
9.2 Writing Guide129
9.3 Letters for Example129
9.3.1 Letter One129
9.3.2 Letter Two130
9.3.3 Letter Three131
9.3.4 Letter Four132
9.4 Words and Phrases132
9.5 Notes133
9.6 Useful Expressions134
9.7 Exercises135
Chapter Ten Shipment(装运)137
10.1 Introduction137
10.2 Writing Guides138
10.3 Letters for Example138
10.3.1 Letter One138
10.3.2 Letter Two139
10.3.3 Letter Three140
10.3.4 Letter Four141
10.4 Words and Phrases142
10.5 Notes142
10.6 Useful Expressions143
10.7 Exercises144
Chapter Eleven Insurance(保险)146
11.1 Introduction146
11.2 Writing Guide147
11.3 Letters for Example148
11.3.1 Letter One148
11.3.2 Letter Two148
11.3.3 Letter Three149
11.3.4 Letter Four150
11.3.5 Letter Five151
11.4 Words and Phrases152
11.5 Notes152
11.6 Useful Expressions153
11.7 Exercises154
Chapter Twelve Agency(代理)156
12.1 Introduction156
12.2 Writing Guide156
12.3 Letters for Example157
12.3.1 Asking for Sole Agency157
12.3.2 Appointing Agency157
12.3.3 Seeking for Agency158
12.3.4 Confirmation of Agency Tems158
12.4 Words and Phrases159
12.5 Notes159
12.6 Useful Expressions160
12.7 Exercises161
Chapter Thirteen Complaints and Claims(抗议与索赔)163
13.1 Introduction163
13.2 Writing Guide163
13.3 Letters for Example164
13.3.1 Letter One164
13.3.2 Letter Two165
13.3.3 Letter Three165
13.3.4 Letter Four166
13.3.5 Letter Five166
13.4 Words and Phrases167
13.5 Notes168
13.6 Useful Expressions169
13.7 Exercises170
Chapter Fourteen Sales Promotion(促销)173
14.1 Introduction173
14.2 Writing Guide173
14.2.1 Writing Sales Letters173
14.2.2 Writing a Reviver174
14.2.3 A Follow-up Letter174
14.3 Letters for Example175
14.3.1 Letter One175
14.3.2 Letter Two175
14.3.3 Letter Three176
14.3.4 Letter Four176
14.4 Words and Phrases177
14.5 Notes177
14.6 Useful Expressions179
14.7 Exercises180
Chapter Fifteen International Trade Contract Writing(国际贸易合同的写作)182
15.1 Introduction182
15.2 Writing Guide183
15.3 Letters for Example184
15.3.1 Letter One184
15.3.2 Letter Two185
15.3.3 Letter Three187
15.4 Word and Phrases189
15.5 Notes189
15.6 Useful Expressions189
15.7 Exercises190
Chapter Sixteen Contracts and Agreements(合同与协议)192
16.1 Introduction192
16.2 Writing Guide192
16.3 Letters for Example193
16.3.1 Letter One193
16.3.2 Letter Two195
16.3.3 Letter Three198
16.4 Words and Phases199
16.5 Notes199
16.6 Useful Expressions200
16.7 Exercises201
Chapter Seventeen Other Letters Writing(其他书信写作)203
17.1 Introduction203
17.2 Writing Guide204
17.3 Letters for Example205
17.3.1 Letter One205
17.3.2 Letter Two206
17.3.3 Letter Three206
17.3.4 Letter Four207
17.4 Words and Phases208
17.5 Notes208
17.6 Useful Expressions209
17.7 Exercises209
Bibliography(参考文献)211
Appendix(附录)212
Key to Exercises(习题答案)212